07:30 - 09:00

Registration & Morning Coffee

08:50 - 09:00

Conference Opening 

Casper Haring CEO European Conferences United

09:00 - 10:40

ENGAGING CONSUMERS IN SUSTAINABILITY: TRANSFORMING RETAIL DYNAMICS

09:00 - 09:40

Showcasing Green Narratives: Elevating Brand Stories to Drive Sustainable Sales

• Illuminating successful sustainability stories to foster consumer connection.
• Educating buyers through transparency in product sourcing and manufacturing.
• Building loyalty by aligning brand values with consumer expectations for sustainability.

Moderator:
Konrad Nowakowski President PIOIRO
Panelists:
Aleksandra Środa Garden Gourmet Brand Manager for the CEE region NESTLE
Michał Krygier Baltics General Manager, Poland Baltics Ukraine Icecream Director UNILEVER BALTICS
Vassilen Tzanov General Manager Central & Southeastern Europe UPFIELD

Tomasz Makowski Key Account Manager FAIRTRADE POLSKA

Izabella Siurdyna Sustainability Manager L’ORÉAL POLAND AND BALTIC HUB

9:40 - 10:00

 Supporting sustainable development through fair pay Equal pay and pay transparency

• Equal pay and pay transparency - a challenge or an opportunity for the sustainable development of the organization?
• Employees as consumers, consumers as employees - securing future competitive advantage
• A three-stage model for implementing pay equality in an organization

Katarzyna Komorowska Partner PwC Polska

10:00 - 10:40

 Forecasting Sustainability Trends: Adapting to Dynamic Market Needs

• Identifying emerging sustainability trends and consumer expectations.
  
• Discussing strategies for agile adaptation to rapidly evolving market dynamics.
  
• Leveraging advanced analytics and AI for predictive insights in sustainable product development.
  

Moderator:
Tomasz Barańczyk Partner PwC Polska
Panelists:
Radomir Sobczak Managing director ALPINUS

Jarosław Zwierz Executive Director of the Food Segment KRAJOWEJ GRUPY SPOŻYWCZEJ
Mariusz Wawer Head of Governmental Relations & Sustainability (ESG) for 3M East Europe Region 3M
Piotr Bober Director of Quality and Sustainability CASTORAMA POLSKA
Daria Prochenka President of the Board CLOCHEE

10:40 - 11:00

Business networking over Coffee

11:00 - 13:00

INNOVATING FOR SUSTAINABILITY: EVOLVING PRODUCT AND MARKET STRATEGIES

11:00 - 11:40

11:40 - 12:00

What is happening with Tradition? Challenges and forecasts for the independent store market.

• Number of independent stores – quantitative trends
• Pricing policy and activities of producers in traditional stores
• The impact of a shopping basket in independent stores on the channel dynamics

Marek Zachalski Network Clients Manager CMR

12:00 - 12:30

Innovative packaging to support companies' sustainability policies in the context of PPWR regulations

• Innovative Packaging
• Sustainability
• Packaging and Packaging Waste Regulation (PPWR)

Marta Jędrzejczak Marketing Manager DS SMITH
Kamila Koźpał  Marketing Director DS SMITH

 12:30 - 13:00

Building Sustainable Alliances: Strengthening Ecosystem Collaboration

• Highlighting the importance of cross-sector partnerships in sustainable development.
• Sharing strategies for effective collaboration between businesses, NGOs, and governments.
• Examining the impact of joint ventures and alliances on sustainability advancements.

Moderator:
Małgorzata Głos Owner CHILLI INSIGHTS
Panelists:
Iwona Wojna Deposit Return Scheme Transformation Lead CE PEPSICO
Andrzej Gantner Vice President/General Director POLSKA FEDERACJA PRODUCENTÓW ŻYWNOSCI ZWIĄZEK PRACODACÓW
Barbara Dąbek Director of the Strategic Partnerships Department WWF

Eliza Misiecka General Director GENESIS PR

13:00 - 14:00

Lunch

14:00 - 16:00

DRIVING SUSTAINABLE TRANSFORMATION: INTEGRATING STRATEGIES FOR MARKET AND ENVIRONMENTAL IMPACT

14:00 - 14:30

Promote wisely. Analysis of the effect of the Intermarche leaflet offers as an example of employing CMR data to optimize promotional strategy.

• Selected categories and brands in promotional leaflets
• Results of implemented promotions and conclusions
• The impact of various elements on the promotion’s outcome

Roman Szymanda CMR Product Development Manager CMR

Tomasz Walczak Marketing director SCA PR POLSKA;  INTERMARCHE

14:30 - 15:00

Narratives in Green: Catalysts of Change or Merely Tales?

• Embracing Sustainable Stories: Genuine Shift or Strategic Positioning?
• Consumer Engagement Through Eco-Narratives: Deep Connection or Surface Appeal?
• Sustainability Narratives' Impact: Driving Real Change or Offering False Hope?

Moderator:

Małgorzata Greszta Managing Partner CSR CONSULTING
Panelist:

Martyna Węgrzyn Head of the External Communication Department | Spokeswoman GRUPA SPÓŁEK DANONE
Tomasz Potrzebowski International Expert for Wine Market Development HENKELL FREIXENET POLSKA
Sebastian Tołwiński Corporate Affairs & Communications Director Central & South-Eastern Europe UPFIELD

Kamilla Stańczyk Co-Founder, Co-CEO, CMO ECO AND MORE

Narrating Sustainability: Leveraging Storytelling for Consumer Engagement

• Crafting engaging and authentic sustainability narratives for brand marketing.
• Utilizing storytelling to foster a deeper consumer connection with sustainable values.
• Evaluating the effectiveness of narrative-driven marketing in driving sustainable product adoption.

Moderator:

Artur Wronkowski Managing Partner A-RES SP. Z O.O
Paneliści:

Marlena Babicka Global Sustainability Manager AVON
Agnieszka Węgrzyn-Chwiłkowska Chief executive officer MERCURE KATOWICE CENTRUM
Katarzyna Krauze Country Sales & Marketing Manager SPECTRUM BRANDS

Małgorzata Wąsik Junior Communications Manager CARLSBERG

15:30 - 16:00

Sustainability Awards
Innovating Sustainability: Transforming Markets and Mindsets

• A dynamic discussion with winners from the Commercial Category, showcasing how innovation and market influence are pivotal in advancing sustainability within and beyond industry borders.

• Main Stage
• Supply Chain Plenary Stage
• Techinvest Stage

• eRetail Technology Stage
• eRetail Strategies & Data Management Stage
• eRetail Logistics Stage
• eRetail CX & Loyalty Stage

• ESG & Sustainability Main Stage
• Sustainable Commerce Stage
• Sustainable Supply Chain & Operations Stage